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Pure Project

Brand · Retail

Client

  • Pure Project

Tools

  • Photoshop
  • Illustrator
  • Sublime
  • XAMPP

Type

  • Responsive Design
  • Branding
  • Web Campaign

Overview

Pure Project stands as a conceptually crafted enterprise, meticulously branded from inception. From the intricacies of logo design to comprehensive content creation for the entire website, every element is purposefully tailored. Positioned as a 'green' company, Pure Project excels in the realms of Solar Panels, Lawn Care, Aquaponics, and Smart Home Installation.

Pure Project — featured

Role

With Pure Project, I was to fully brand a company. I had to come up with the name and the logo, style tile, and full photoshop comps for each query size. Also, I was to fully develop the entire site myself. With, of course, a fully functional site to present to the client.

Process

Working on Pure Project was a very challenging, but I love challenges! It’s what really pushes me to produce better work. From design to development, I always completed every task early, or right on time, but never late. I used Photoshop, Illustrator and sublime to complete this entire site.

Design

For me, coming up with a great logo was very important to me, so a decent amount of time was put in Illustrator designing it. The colors green and blue were chosen to symbolize being “green” and being more efficient using the color “blue”. You’ll see this through the entire site.

Development

This is of course, where most of my time was spent, but this is also the time where all of the problem solving comes into play. All the pages were built from the ground up and I built a custom testimonial slider for Pure Project in 100% vanilla javascript.